(Student Project)
-Illustration
-Package Design
Wildcraft Soda Co.
Wildcraft Soda Co. was created to offer a sophisticated, non-alcoholic beverage option for those in their mid-30s seeking a refreshing drink that allows them to stay social without the next-day regret. I illustrated the animals on the cans using a fineliner and paper. I used photoshop to clean the images up to then import to illustrator for the final design. This brand is supposed to have a local handcrafted feel so using the drawings felt like the right direction. All of the flavors and the animals are things that can be found locally in my state. I wanted colors that worked well together, but did not feel repetitive. The colors I chose are calm and inviting exactly like the drink is supposed to make you feel.
